W Cosmetics was created with the idea of giving beauty seekers from all ages and all walks of the life to experience a world of beauty products in one location, a one stop shop which we proudly call Beauty Wonderland. W Cosmetics source the most unique and sought after products and brands from the global beauty industry. W Cosmetics set its eyes on bringing these unique creations to the Australian Market and allow the Australian consumers to also fall in love with these beauty trends. And with that, the evolution of W Cosmetics began, by opening more and more stores every year, creating a significant influence on the Asian Cosmetics Industry in Australia, and by introducing new customers everyday into our Beauty Wonderland.